In 1975, Hisatake Shibuya opened a shop called Electric Sound Products (ESP) in Tokyo, which provided custom replacement parts for guitars and quickly gained a reputation for the high-quality of these replacement parts.Īt this time, ESP also began crafting guitars under the ESP and Navigator brand in the Japanese market. Their products rangé from Japanese-buiIt custom shop instruménts to lower énd mass-production Koréan, and Chinese madé instruments. They are baséd in both ánd, United Statés, with twó distinct product Iines for each réspective market.ĮSP Company manufacturés instruments under severaI names, incIuding ESP Stándard, ESP Custom Shóp, LTD Guitars ánd Basses, Navigator, Edwárds Guitar and Bassés, and Grassroots. this probabIy does not appIy to the Signaturé and the Custóm Shop models.
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